This contemporary art museum in downtown L.A. opened to the public in 2015, and boasts free admission to its permanent collection galleries. It’s received rave reviews from critics, and has become a popular museum for millenials. Here are some of our favorite features of L.A.’s hottest art institution.
It’s Colorful and Edgy
Featuring pieces like Jeff Koons’ gold-hued sculpture of Michael Jackson and his chimp, and Takashi Murakami’s psychedelic dancing mushrooms, it’s a refreshing departure from stuffier, more serious national museums.
It’s in a Great Location
Nestled among other downtown museums, art galleries and restaurants, a visit to the Broad can be relatively spontaneous. Take a walk through Grand Park, grab a late lunch on Maccheroni Republic’s lovely patio, then strole the museum for an hour or two.
It’s Home to Yayoi Kusama’s Infinity Mirror Rooms
The star exhibits of the museum are undoubtedly Yayoi Kusama’s Infinity Mirror Rooms. Kusama’s colorful, sparkly, LED light filled rooms are stunning, immersive experiences. Do it for the ‘gram, but also just do it because it’s awe-inspiring and magical.
It’s Popular with Celebs
Katy Perry, Kate Hudson, James Franco and Reese Witherspoon have all posted their visits to The Broad on social media. Adele even filmed a video inside the Kusama room for the backdrop of her February Brit Awards live performance of “When We Were Young.”
Of the 400,000 people who streamed through The Broad’s doors in the first few months it was open in 2015, 6 out of 10 said their ethnicity was other than Caucasian. The Broad does an excellent job of curating contemporary art made by and geared towards people with diverse backgrounds.
Discover the artsy side of Santa Monica
Looking for a cultural getaway in Los Angeles? Check out The Ambrose’s blog for more arts and culture related recommendations in the City of Angels.